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Italo Rosa
Alfa Romeo: la tela di Penelope
ISBN: 978-88-88269-37-5
560 pages, 28 photos,
size15x21 cm, paperback
30,00 €
Price of first book already discounted by 15%
Other discounts off the cover price:
-    2/4 books, 20% discount
-    5/10 books, 25% discount

Discounts also apply to purchases of assorted books

Alfa Romeo: la tela di Penelope

Fatti, disfatti e misfatti in un caso di "malasanità" industriale

Italo Rosa, Chief of Staff of the Northern factories Alfa Romeo from 1955 to 1987, he lived since the time of the Giulietta until the Alfa Romeo brand was sold to Fiat. This is his detailed narrative, full of reflections, from a point of view that is new and original, thanks to the role played by him in the Company. The title of the book summarizes the absurd reality of long years in which a large part of the Company (managers, technicians, workers and many others...) that created a "canvas" of successes admired worldwide while politicians, trade unions, and other forces, internal and external, continually unmade this "canvas".
An important history of the Italian industrial history and the defects, which still exist today, such as the inability to value our major industries. An important work for every Alfista, but also for those who want to know more about the economy and the Italian Society of those years.